Brands are seeing less bang for their buck with influencer marketing. Costs are rising, fake followers are getting harder to spot and competition is stiff.
This is why ambassador marketing is growing.
Brands are using their own assets – real customers and fans – to build a powerful community of ambassadors.
Our whitepaper explores why influencer marketing is getting harder to master, the differences between ambassadors and influencers, and how you can join the successful pioneers of ambassador marketing.