FAQs

Not exactly. We're ambassador marketing software that allows you to build and leverage relationships with your existing customers, followers and fans. By activating your already enthusiastic community, you can create marketing campaigns that explode brand awareness and engagement and drive sales. Read more about the differences in our whitepaper, .

Yes, you are the gatekeeper of your program and have the final say on who comes in. We highly recommend that you recruit your existing customers and fans to join your ambassador community to achieve success with our software. Read our blog post on tried & trusted activation methods for your next that we recommend to all brands who use our software.

Yes! In fact, many brands transfer their existing brand ambassador program to the Brandbassador software, bringing all of their current ambassadors with them. If you already have brand ambassadors, we recommend that you invite them to join you on Brandbassador for your best chance of success with us. See some of the best ways to activate your community for your next .

Yes and no. You can search using various filters to find influencers or ambassadors who are already members of your program. However, searching social media platforms using third-party data to find new members is not allowed.

Social platforms like those owned by Meta are no longer integrating with companies who use third-party search tools. 

We always recommend that brands create a community of their already loyal customers, followers, and fans, to ensure authenticity and long-term relationships.

Our solution was designed so that brands wouldn't have to spend long hours managing even the largest programs. While time requirements are influenced by the number of ambassadors, on average, we find that brands with between 500 to 5000 ambassadors only have to spend 1-2 hours every business day managing their programs.

We have over a million ambassadors that connect with their favourite brands through our software. However, we don't recommend that brands recruit brand ambassadors from the users on our app. Instead, we've seen that for brands to achieve success with our software, they should recruit their own customers, followers, and fans to join their community. This ensures the people ambassadors creating content for you genuinely care about and support your brand.

We're glad you asked! Yes. Influencer marketing is a transactional-based relationship between a brand and an online personality with many followers. Ambassador marketing, on the other hand, involves forming long-term relationships between a brand and their loyal customers, followers, and fans. While the goals may be similar, ambassador content tends to be seen as more trustworthy and higher converting. Learn more in our whitepaper, .

Yes. We have 26 standard filters available in the software, including location. 

Yes! We have 26 standard filters available in the software, but if you find you're frequently using multiple filters to find an ultra-specific demographic (for example, women between 18-30 who live in the UK and have over 5K Instagram followers) you can save this stack of filters as a custom single filter to easily refer back to. 

We bridge the gap between companies and brand ambassadors. We give you a centralised location to manage and nurture relationships with your ambassadors and create an army of advocates who are shouting about your brand online. You can learn more in our whitepaper, .

Brandbassador acts as in-house management software. Though Brandbassador is designed so that brands don't have to spend loads of resources on their ambassador marketing strategy, it's still necessary to have a designated team member in charge of the program. Your ambassadors are real people who love and want to engage with your brand. Who better to communicate with them and nurture those relationships than a member of your team?

While we have a few resources like this article that help you gauge if you're ready for an  , the best way to determine if our solution is right for your brand's needs is by booking a demo with us. During the demo, we'll discuss your goals and walk you through Brandbassador's software while highlighting the features that could help you achieve those goals.